I just returned to work after a week-long vacation in Europe. I had a great vacation that left me feeling invigorated, rested, and inspired. At the same time, I was also looking forward to getting back to the office. I love my job. I missed my job. It isn’t perfect but its fun and when I’m here I feel like I am making a difference. One of the main reasons I like my job at http://www.BedroomFurnitureDiscounts.com is the flexibility and the lifestyle I am able to have. Another reason are the awesome people at my company who inspire me every day with their passion and ideas.
I don’t have to ask anyone permission to go on vacation, I can come in late one day or early another day, and I get to work only as hard as I want. I want to give the same freedoms to everyone in my company and at the same time I am scared they may be taken advantage of. At the same time, I trust my people and want to treat everyone as an adult.
When I proposed the idea of “unlimited vacation for all” some managers at my company were very enthusiastic while at least one was less so. We have customers who have real demands and if no one is here to meet those demands and keep our promises to our customers they won’t be happy and we won’t be successful. Also it is harder for everyone else on the team when someone from the team is on vacation. For example today I am covering for someone and have lots more to do than I would on another day.
The non-management employees at my company were all enthusiastic about this idea. We are currently trying a “work anywhere” policy where for one or more days a week everyone could work from wherever they want. I know first hand this means people will also be getting haircuts, going to the movies, cooking dinner and chatting with friends during the work day but if this makes people happier without cutting into productivity, then why not?
There is an interesting article in the WSJ about two week vacations: http://online.wsj.com/article/SB10001424127887323683504578565482315023780.html
Happy Monday everyone!
Every day I get at least one email that surprises me. On especially good days, I get two or more. Today, I saw the “bedroom set” below being sold for $129 (wholesale) for 5 pieces. I am afraid to think about what these bedroom sets are made of. Cardboard? Glue? Paper? Plastic? I guess if there was no demand for this there would be no supply but I wouldn’t recommend this bedroom to anyone.
Below are 3 important, FREE and quick things you can do to improve your online marketing today. They will only take 15 minutes of your time but it will work wonders!
This is just something I put together for people who’ve been asking me about online marketing and improving ROI. No need to do anything if you don’t feel like it or if you don’t care about online marketing or making more revenue.
1. Create a free listing for your business here:
This takes 5 minutes and is different from your personal google+ page some of you already have. Once this is done I can link this for free to your Google adwords keywords ads and your ads will then show a line that says “1000 people liked this on Google+” or something similar next to your ads for free. You will need to get at least 50-100 Google+ “likes/follows” before this will be displayed next to your ads. Having this there increases click through rates on the ads and customer’s trust in your business. And does not cost anything extra! A personal google+ page cannot be linked to keywords ads, only the business page can be linked. So those of you who have a personal page, you still need to do this.
2. Create a free account for your business here:
This also takes 5 minutes. Create a free account for your business and ask 30 people to leave reviews. After you get 30 reviews and as long as they are at least 4 stars google will automatically pull those reviews into your ads. This also increases click though rates exponentially and does not cost anything extra. The $1000/month merchant account through this program is not worth it for you right now.
3. Create a free listing for your business here:
This takes 5 minutes and once its updated google will show your address in the ads where it thinks its relevant. This is great because it increases click through rates and customer’s trust in your business. And does not cost anything extra!
To see an example how an ad looks when it has all 3 of these see below. Look at how Macy’s basically dominates all of the ad space. There is no room for anyone else’s ad on top and this does not cost Macy’s anything extra for the extra space they are getting. This is awesome!
I spent Saturday attending an all-day workshop at General Assembly. https://generalassemb.ly/
I highly recommend this company for workshops and training on different business-related topics. Their speakers were all accomplished and engaging. I’m going back for another workshop tomorrow on Wireframing: https://generalassemb.ly/education/a-hands-on-introduction-to-building-wireframes/new-york-city/1459
It’s never too late to learn. And it’s always fun and eye-opening.
I have this weird fascination with things I don’t know. It started when I was a little girl and my mom was feeding me something with a texture I didn’t like. I was not a great eater. My mom was determined for me to eat everything until the last spoon-full. She had to entertain me with stories, hand gestures, and other clever things that moms do to get their children to eat. I remember one day my mom was telling me the same story I had heard many times before, and showing me her lipstick, which trying to get me to eat “kasha.” I didn’t care much for kasha or lipstick. I still don’t.
Then a brilliant (if I may say so myself) thought struck my kasha-filled 3 year old brain. I told my mom “I only want to see things I have never seen before and I only want to hear stories I never heard before.” I remember the look on my mom’s face when I said this like it was yesterday. I struck gold! I finally figured out how to say exactly what I wanted. I never heard the same story again and every time my mom showed me a different piece of makeup to play with. I heard so many interesting stories!
This fascination with new things continues to this day. I recently heard of a book by Neill Strauss called “The Game.” In it are strategies that some men use to pick up women. Its outside my normal reality but its fascinating. I read the first 50 pages of this book when I was sick this weekend. The terminology used in it is pretty awesome too. Peacocking? Sarging? Its amazing that its $25 on Amazon where most books are under $10. http://www.amazon.com/The-Game-Penetrating-Society-Artists/dp/0060554738/ref=sr_1_1?ie=UTF8&qid=1370439119&sr=8-1&keywords=The+Game
My office wall
My friend gave me a dollar bill with the words “Good luck! To your first million” that I used to keep on my office wall. When we moved offices last year I took the dollar bill with me and today I found it in my drawer and put it back up. We’ve come a long way from the first million and I am so grateful to my colleagues, partners, and my family for all of the support, the drive and the guts. I am a very lucky woman. This hasn’t been an easy journey and I’m feeling very grateful today to everyone who’s let me cry on their shoulder along the way.
We made it to the next round of Shark Tank! Now I have 5 days to make a video about my company BedroomFurnitureDiscounts.com and send it to Shark Tank! I just googled “how to make an awesome video” and got some good tips. I guess step 1 is to write a script. My only friends in the entertainment business are: an actress, a film director from Italy, a show producer from Australia, a singer from Iraq, a few entertainment accountants from the US and a pr guy. This is going to be interesting.
And yes, I know the “your” in the picture should be “you’re!” I love English Grammar! I just thought this was an appropriate picture for how I feel right now.